Issue 29

What language does your television speak?

Published Date: May, 2005

Whether you want to watch the latest Arabic soap opera or Turkish soccer match, chances are Australia’s largest multicultural broadcaster will be screening it.

United Broadcasting International Pty Ltd (UBI World TV) is the largest provider of non - English-language TV channels to Australia’s ethnically diverse population.

By selecting the best channels from around the world and delivering them direct to viewers’ homes via digital satellite, UBI World TV provides entertainment and information services to non-English speakers throughout Australia.

The company specialises in providing ethnic Australians with the highest rating and most respected TV channels from their homelands, showing news, current affairs, sport, drama series, movies and general entertainment in their own language.

"UBI World TV is the largest pay TV operator focussing totally on Australia’s diverse multicultural markets," says UBI World TV Chief Executive Officer Regina Boulos. "Our service is designed to meet the needs of migrants and multicultural people and provide a continuous link to their cultural heritage and country of origin, in the language of their choice. We have successfully launched channels in Arabic, Turkish, Spanish, Serbian, Macedonian and Greek, and we plan to launch more channels and in more languages in the coming months."

But it’s not just TV channels that UBI World TV offers. A strong level of customer support is also part of the service. An in-house multilingual customer care centre provides in-language customer service across all the different language services that UBI World TV offers.

One challenge for the broadcaster was to collect subscription revenue from the diverse cultural groups serviced. In looking for an accessible and efficient way to collect subscription payments, UBI World TV partnered with Australia Post’s bill payment service, Postbillpay.

UBI World TV customers can now use Postbillpay to pay over the counter at more than four thousand postal outlets throughout Australia.

"Postbillpay is the most effective bill payment method for both UBI World TV and our customers. The ability for customers to present their bill at any post office and have the payment processed automatically means the whole billing and collection process is far less labour intensive from our perspective. It’s also simple for customers to do," says UBI World TV’s head of customer operations Gavin Lipschitz.

For more information about UBI World TV call 1300 400 800 or visit www.ubiworldtv.com.

"Postbillpay is the most effective bill payment method for both UBI World TV and our customers." – Gavin Lipschitz, UBI World TV.

Postbillpay to the rescue

Postbillpay number crunch

Number of different bills that can be paid at Australia Post: over 1,000.

Total number of Australia Post outlets offering Postbillpay faciltities: over 3,800 outlets with a strong presence in rural and remote areas.

Number of postal outlets that offered Postbillpay services for the first time last year: 266.

Average number of customers served at Australia Post outlets each business day: 1.1 million.

Total number of Postbillpay transactions recorded in 2003–04: more than 170 million.

Percentage of survey respondents aware of Post’s in-person bill payment service: 97 per cent.

Sources: Australia Post Annual Report 2003–04 and Wallis Research 2004.

Postbillpay at a glance

The Postbillpay service offers a fast and secure way to pay bills either in person at any Postbillpay-enabled postal outlet, by phone or via the Internet.

Postbillpay over the phone enables you to pay your bills from anywhere in Australia and at any time. For peace of mind, payment identification for confirmation of each individual payment process is provided during the call.

Post’s nation-wide network of more than 4,000 postal outlets in nearly every town, city or suburb provides direct access to over-the-counter bill-paying facilities.

And for those wanting to receive and pay bills on-line Postbillpay offers Internet bill payment.

For more information visit www.postbillpay.com.au.

Published Date: May, 2005